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Legal & Transparency

Privacy Policy

Your trust matters to us as much as the quality of our cream. Here is how we handle and protect your information.

Effective Date: September 2026•Version 2.4
01

Overview & Commitment

At Friice ("we", "us", or "our"), based at 142 Spring St, SoHo, New York, NY 10012, we are dedicated to protecting your privacy. This Privacy Policy outlines the types of personal data we gather when you visit our website, place orders for our artisanal frozen pints, join the VIP Scoop Club, or interact with our sub-zero live tracking system.

We adhere strictly to all applicable US federal and state privacy statutes, including the California Consumer Privacy Act (CCPA) and the New York Stop Hacks and Improve Electronic Data Security Act (SHIELD Act).

02

Information We Collect

We collect information in three primary ways:

Directly Provided by You

Name, email address, delivery shipping destination, phone number (for SMS sub-zero arrival notifications), and VIP membership credentials.

Order & Payment Data

Flavors selected, box bundle customizations, transaction amounts, and tokenized payment identifiers processed via encrypted Stripe or Apple Pay gateways.

03

How We Use Information

Your data enables us to craft, freeze, and deliver artisanal ice cream seamlessly. Specifically, we use your data to:

  • Process and fulfill sub-zero insulated shipping orders across our NYC courier and national cold-freight networks.
  • Provide live telemetry tracking updates (-109.3°F dry-ice status) for active shipments.
  • Manage your VIP Scoop Points, loyalty tier rewards, and exclusive Vault flavor drops.
  • Prevent fraud, secure our servers, and optimize storefront browsing speeds.
04

Payment & Security Safeguards

PCI-DSS Level 1 Certified Encryption:We never store raw credit card numbers or security CVV codes on our servers. All transactions are securely processed through tokenized, 256-bit encrypted payment gateways.
05

Cryogenic Dispatch Routing

Because perishable ice cream requires precise temperature monitoring, our logistics hub in SoHo utilizes delivery address coordinates solely for optimizing dry-ice evaporation timelines and courier dispatch routing. We do not sell or monetize location or delivery history data.

06

Cookies & Local Storage

Friice uses browser LocalStorage and essential session cookies to remember your artisanal bag items, VIP login token, and favorite flavor preferences. You can clear cookies or storage anytime through your browser preferences.

07

Your Privacy Rights

Regardless of your geographic location, Friice provides all customers with the right to:

  • Request a copy of the personal information stored in your account.
  • Request full deletion of your VIP Scoop Club profile and past order records.
  • Opt-out of promotional SMS or newsletter notifications with a single click.
08

Contact Data Privacy Officer

To exercise your privacy rights or discuss data safety, please write to:

Friice — Data Privacy Office
142 Spring Street, SoHo Flagship
New York, NY 10012, United States
Email: privacy@friice.nyc